WalkUnitedLA 2025 to Support Wildfire Recovery, Education, and Housing Initiatives Across Los Angeles

Thousands of participants are expected to gather at the iconic Rose Bowl Stadium, located at 1001 Rose Bowl Drive on Sunday, July 20, for WalkUnitedLA 2025—a family-friendly walk/run event supporting long-term recovery, equity, and opportunity throughout Los Angeles County.

Organized by United Way of Greater Los Angeles in partnership with the Los Angeles Rams, the event will feature Rams quarterback Matthew Stafford and his wife, Kelly Stafford, as honorary chairs. According to organizers, proceeds will “support community-driven wildfire recovery and rebuilding, enhance community resilience, housing stability, financial security, and provide access to education and career pathways through United Way of Greater Los Angeles’ initiatives and programs.”

Among the beneficiaries is PCC’s Summer Construction Career Academy, which provides students from Eaton Fire-impacted neighborhoods with hands-on construction training and college credit. “This program is helping ensure that residents have opportunities to participate in rebuilding their communities,” United Way stated in event materials.

Participants can earn exclusive rewards through their fundraising efforts. “Top team and individual fundraisers will be eligible for prizes, including Rams tickets, access to training camp, and memorabilia,” organizers said. Weekly, time-sensitive incentives will also be available. East West Bank, the event’s platinum sponsor, will match every donation dollar-for-dollar up to $100,000—doubling the impact of individual contributions.

As of July 15, $166,224.43 had been raised toward the event’s $200,000 goal—marking 83 percent of the fundraising target.

The day’s schedule begins with parking and registration opening at 6:00 a.m. in Lots F, H, and K.

Motorcoach drop-off will be available in Lot K.

Food trucks begin service at 6:30 a.m., followed by the opening stage program and entertainment from 8:00 to 8:45 a.m.

Runners start at 9:00 a.m., walkers at 9:15 a.m., and a post-walk festival and activations open at 9:30 a.m.

The event concludes at 1:00 p.m.

“WalkUnitedLA represents a commitment to long-term recovery, equity, and opportunity throughout Los Angeles,” United Way said in a press release.

For more call (626) 577-3100 or visit https://walkunitedla.org or https://unitedwayla.org. Tickets: $35 for runners, $25 for walkers, free for children 17 and under registration is required.