There’s an App for That

New website and app help PFAR members and consumers quickly access local realty marketplace
By EDDIE RIVERA
Published on Aug 25, 2021

Could buying your new home become as simple as DoorDash or GrubHub? While that might be a stretch, a combination of a new website and mobile app, developed and launched last week by the Pasadena-Foothill Association of Realtors (PFAR), will provide, among other things, a searchable catalogue of Realtors, along with financial and home service providers in the area.

According to a recent announcement from PFAR, the platform features an all-new realty storefront, with real estate products and safety supplies, as well as a Find a REALTOR®, a simple Home and Financial Services search engine for consumers looking for home or property management guidance.

The new website is a one-stop shop for PFAR real estate brokers, with a host of services and departments ranging from MLS listings to market reports as well as government news and the daily check-ins that any agent needs to be on top of to stay current in a historically busy market.

There are also specialized lists of title and escrow agents, along with a myriad of other financial services from mortgage brokers to insurance agents.
Agents and brokers who are also actively selling a home can also find such helpful services as photography, media and marketing services, as well as moving companies, should things go as planned.

“The introduction of the REALTOR®, Home and Financial Services catalogue will serve as an essential and reputable resource to those who are in the market for a home or any form of home service,” said Barry Storch, outgoing PFAR 2021 president.

“Our local real estate community provides a vast amount of expertise, and we look forward to continuing to serve the public,” he added.

Make a Comment

  • (not be published)